Meta has launched a new feature on its Threads social network, allowing users to add their interests to their profile. This move is expected to shift the focus from just advertising to visitors to also directing users to active conversations about the topic at hand.The primary goal of this new feature is to connect people with like-minded individuals and create a more engaging experience. However, there are concerns surrounding data privacy and potential invasiveness of targeted advertising.As the feature continues to test, it remains to be seen how this will impact the overall user experience and the platform's dynamics.